This CrossFit gym wanted to reach new clients to try its CrossFit classes.
CrossFit SOAR offered a free week of CrossFit classes to introduce clients of all levels to its programs.
Brevi ran geotargeted mobile Facebook Lead ads aimed at men and women who lived and worked in the area, aged 25-45, who had interest in fitness. Purchase behavior targeting was also used.
A Small Spend Generates Sizable Impact, in just 4 weeks:
- 32 new client leads from one ad
- 5 new paid membership packages
- $936 of revenue already booked, with a total of $4,145 in estimated lifetime revenue from new clients (based on Pike13 data)
- 524% return on $150 ad spend (first 4 weeks)
“Brevi’s expertise helped us create a compelling ad and lead capture form and saved us time and money targeting new clients. Our Facebook ad campaign was incredibly successful - we received lots of new client leads, grew our monthly paying members and generated a positive ROI.”